Where display advertising gets personal.
Display has always been relegated to the “anonymous marketing” world. Buy a bunch of impressions and hope that someone you know nothing about clicks through. Those days are over.
Interact for Display is the world’s first platform for relationship-based display marketing. It lets you use your display channel the same way you use your email and mobile marketing channels: to send completely individualized and targeted messages based on each consumer’s profile, behavior and lifecycle.
That means it’s time to stop throwing budget at ads that send the same generic message to everyone. Instead, with Interact for Display, you can start sending uniquely personalized messages to the people who matter the most.
It’s time to think of Display as a “relationship” channel.
The results of a beautiful friendship.
If you send email, you need to add relationship-based Display to the mix. Here’s why.
- Increase in customers and prospects now available for digital lifecycle marketing as Relationship-based Display is available for any consumer in your database — not just those on your opt-in lists.
- Return on investment transforms display into one of your
highest ROI channels.
- Lift in email program revenue by adding Relationship-based Display to existing programs.
- Increase in touches without having to send more emails. Stay top of mind without clogging the inbox.